Applebot vs Applebot-Extended: Search, Training and AI Controls
Separate Apple search crawling, model training and AI answer context. Use robots.txt, nosnippet and paywall controls with clear verification steps.
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Technical SEO
Digital Marketing
Google European Search Dataset 2026: Eligibility, Samples, Fees and What SEOs Should Know
Google updated its European Search Dataset programme on 31 August 2026. This guide covers eligibility, samples, timing, fees and security boundaries.
Digital Marketing
Google Favicon File Formats: The 2026 SEO Checklist
Google lists seven favicon formats for Search: BMP, GIF, ICO, PNG, JPEG, PPM and TIFF. Use this 2026 checklist for HTML, crawl and QA.
Technical SEO Guide: Crawl, Render, Index and Monitor Any Site
A practical technical SEO operating system for discovery, crawling, rendering, canonicalization, indexing, structured data and monitoring.
Google Crawl Budget Update 2026: What Changed, What Didn’t, and What SEOs Should Do
Google's July 2026 crawl-budget rewrite adds a conservative starting capacity, shared crawler capacity, clearer host-health signals, and HTTP caching guidance. This source-backed analysis separates new disclosures from old principles and explains what SEO teams should do.
SEO Audit Checklist: Evidence, Mistakes and Fixes
A practical SEO audit workflow that turns crawl, index, content and performance evidence into a prioritised backlog with owners and acceptance tests.