Gemini App for Windows: A Marketer’s Desktop Workflow, Access Limits and Cloud Boundary
A source-bound marketer workflow for Gemini on Windows, with access checks, Drive boundaries, review gates and the cloud-versus-local distinction.
The Blog
Insights on Marketing, SEO & AI
Practical, no-fluff articles to help you grow your online presence, rank higher, and make smarter marketing decisions.
Featured Articles
Snapchat Commerce Power Pack: Dynamic Product Ads, Optimization and Holiday Checks
Snapchat’s Commerce Power Pack adds DPA for Sponsored Snaps and staged optimization tests. See the holiday setup and measurement checks.
OpenAI Agents API Public Beta: Session Code, Environments and Tool Controls
Map the OpenAI Agents API beta to session code, execution environments, tool controls, compaction, subagents and a bounded production test.
GPT-Live-1 API: Full-Duplex Voice, Costs, Delegation and Safety Boundaries
Evaluate GPT-Live-1 with full-duplex voice behavior, $0.05/minute front-end cost, delegation code, test loops and consent controls.
ChatGPT Data Agent for Marketing Analytics: A Worked, Permission-First Example
Use ChatGPT Data agent for marketing analysis with an explicit metric grain, permission boundary, data-quality checks and human approval payload.
All
Digital Marketing 89
AI in Marketing 58
AI News 53
Artificial Intelligence 46
SEO 32
AI for Marketers 31
Google Ads 18
AI 16
Tools & Reviews 13
Marketing Strategy 11
AEO (Answer Engine Optimisation) 7
Google Updates 7
Claude Code 5
GEO (Generative Engine Optimisation) 3
Uncategorized 3
Marketing Automation 2
AI Marketing 1
Google Ads API Onboarding After the Developer-Token Sunset: A Cloud Project Checklist
Migrate Google Ads API access to Cloud projects with a checklist for OAuth credentials, access levels, brand verification and manager-account links.
GitHub AI Scan APIs: Endpoints, Permissions and a Safe Pull-Request Pilot
Use GitHub AI Scan APIs safely: exact endpoints, token permissions, eligibility failures, response handling and a reversible pull-request pilot.
Salesforce Fin Acquisition: What Customer-Service Teams Should Check
Salesforce completed its Fin acquisition. What service and marketing teams should verify about channels, integration, handoffs, governance, migration and terms.
Salesforce Trusted Enterprise AI Harness: What Marketers Need to Know
Salesforce’s Trusted Enterprise AI Harness explained: six capabilities, AI Control Plane, headless access, and the pricing and availability gaps to verify.
How to Track WhatsApp Conversions from Google Ads
Separate WhatsApp clicks from sent messages, qualified leads and sales. Learn the GCLID/reference, CRM webhook, consent and 2026 Data Manager path.